Convert your expertise and passion into a dream academy
Build your training business with personalized coaching
Build your training business with personalized coaching
At Courses, not Classes, we believe that collaboration is key to success. We work closely with our clients to understand their challenges and goals, and develop solutions that are tailored to their unique needs. Our approach is transparent, results-driven, and designed to help your business thrive.
Our system is a very simple program designed to change your mindset from Instructor to Teacher, and along with it assisting you in developing your own Academy. Using your vision coupled to simple tracking and planning systems, you will develop a professional method of running a successful training operation.
We're certified Co-Active coaches, long-time business owners in the self-defense industry and very passionate about helping quality instructors reach their full potential. Your master coach Phillip Bartolacci has years of teaching experience as well as sales leadership and coaching roles in both Fortune 100 and international organizations.
Let's make a quick guess:
You're new to the training business and looking for a way to escape every possible mistake that might ruin your chances of success. Or,
You're a training business owner who's trying to save your operation from total collapse. Or, just maybe,
You're not where you thought you'd be in your business by now. Lot's of work, no playtime and little, if any money to show for your years of hard work, dedication, skill and commitment.
If this sounds like you, and you believe you've tried and most likely done everything you think you can to get on track, don't give up. The answer is very likely right in front of you but you're just following the crowd who offer the same type of classes you do. It's time to be bold, to take an innovative approach to being a true training professional. And we can help!
We see people like you every day. But, with our coaching program and your dedication to your success, we help you
"Great presentation! Solid guidelines, tips and strategies for my instructor business. This is another discipline that Phillip knows very well. I'm glad I took this class." - Marty C, Boca Raton, FL
"Excellent workshop! Phillip's instruction was highly beneficial, easy to understand, and immediately applicable. Whether you're curious about personal protection, or you're an instructor who wants to be more impactful in helping others with their self-defense concerns, Phillip is your guy!" - Jason T, Bristol, TN
You will see immediate results in how you view your business, how you approach the marketplace and leave your first session with action steps to begin the forward momentum you may be lacking.
Subscribe below to receive a free 'Build Your Training Business Guide' that gets you started right away!
We will guide you to understand and define more broadly who your market is, what they are truly seeking and position you to be the Mayor of Your Town. You will be challenged to think, act and present yourself differently.
We don't care what you're teaching today, whether it be a National Training Organization such as the USCCA or NRA, your own curriculum based on your experiences or a compilation of multiple disciplines and systems. We do, however, care that what you're teaching matters to the people you're trying to attract. We'll coach you to seek out instructor development training that makes sense and marry that to a curriculum that is attractive to your intended audience. We have no preferences for that, other than what you teach helps you grow your business. Otherwise, you're a hobbyist and that will leave you skinny and broke.
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